Tuesday, April 30, 2019

Ikea Case Study Example | Topics and Well Written Essays - 250 words - 2

Ikea - Case make ExampleFor this reason, IKEA foc consumptions on the market segment where these customers are identified. This creates a remarkable point for IKEA to continously formulate promotional communication that would entice the benefits that these target customers desire. The theaters targeting strategy is therefore concentrated. Concentrated targeting strategy allows vender to facilitate promotional message and direct it to a single and specific market segment (Pride and Ferrell 181). This makes IKEA changing in its attempt to create competitive advantage in its industry.To reach this competitive advantage, IKEA uses psychographic variables for segmenting consumer market. Psychographic variables pertain to lifestyle, attitudes and personalities (Reid and Bojanic 136). It is garner based on the case that the firm uses the idea it has about the consumers attitudes, lifestyle and personality when it implements its targeting strategy. Furthermore, to enhance this strategy, the firm also incorporates the behavioral and benefits variables. Behavioral variables include the actual behaviors of the customers which could become the basis of what service to offer them (Reid and Bojanic 137). This leads to its freedom of additional service thru its cavernous stores for hungry customers. In addition, IKEA clearly tries to win its target customers by offer them the benefits of their products. Benefits are very important because they could help the firm in its identification of appropriate information to use to its target market (Reid and Bojanic 139).As a result of the above marketing strategies, IKEA today has become the jumper cable home furnishings brand in the world with 330 stores in 40 countries and having dynamic actual and online interactions to its customers with around 154,000 co-workers (IKEA). It has acutely expanded from its humble

Monday, April 29, 2019

Causes of deviant behavior Essay Example | Topics and Well Written Essays - 250 words

Causes of deviant behavior - Essay ExampleFor example, if a individual enters their church s sighttly clad, they are being deviant because they are going against the norm. Their attire might be even off to them, and it might be right for hanging out with friends, but it is non right in the eyeball of those in the church. The people in a persons life can offer the resembling influence. Peer pressure can cause a person to render deviant as they deform to fit in with a certain group of people. They may also take on the beliefs and characteristics of friends or family members simply by being subjected to them for so long. A street gang is an example of how people can influence someone else to act out deviantly in this case, the individual would conform against social norms out of apprehension of being punished by the other gang members. Despite the cause of deviant behavior, it is believed that people become deviant because they have goals and needs that are not being met by soci ety (Adler, 2008). Therefore, when they are influenced by environments or people that go against social norms, they adapt the behavior for themselves since abiding by social norms was not doing them any good.

Sunday, April 28, 2019

Effective Organizational Transformation Essay Example | Topics and Well Written Essays - 500 words

Effective Organizational Transformation - Essay Ex giganticHence, it is imperative for the organizations to be cognizant of the constitutive(a) complexity of an organizational transformation, to avoid any confusion or possible frustrations. Organizational transformation in the main affects an entire organization and do brings in ample confusion and chaos in its wake. Therefore, the involved stakeholders indigence to be willing and prepared to act and operate in an environment defined by ample change, amorphousness and uncertainty. Besides, there aught to be an optimum awareness at all the levels within and organization regarding the ninefold phases of change and the knowledge, attitude and expertise required to manage each specific phase. In the given context, an identification of some key elements involving organizational transformation does help.Vision- Any successful organizational transformation largely is hooklike on a clear and lucid vision. A flawless vision does happen t o be an innate ingredient of any well-managed organizational transformation.

Saturday, April 27, 2019

Techniques To Optimize Communication Skills Assignment

Techniques To Optimize Communication Skills - Assignment ExampleWhen I pick out to communicate with my team up members, I would endeavor to keep the following techniques in mind to cover optimized chats.Interaction Model With a linear method of communication, one finds it easy to make the listener understand his or her points. In all my transactions, I have seen that instead of going through a medium, one on one interaction with the listener has worked take up for me. It helps develop fruitful communication and establish understanding and grow relationships in better ways. Even when interacting with the team I prefer to affair interactive model through which multiple listeners can react to what I am saying one by one. This mode according to me has the least barriers to communication. I always ensure that the medium of the message is as direct as is possible to avoid misunderstandings. Transaction Model This is to a greater extent effective in group and multi-listener scenarios , wherein the speaker has all the attention of the audience and keeps it that way through the use of intelligent phrases and quips that indulge the audience and make them agree or disagree with the point being asked such(prenominal) like a dance between partners (Baack, 2012). However, I prefer to use this in group communication scenarios rather than one to one conversations since it starts to sound animated when too much of transaction is encouraged in one to one conversations.In both of the above techniques, barriers are extremely reduced which is the main reason why I prefer to use it.

Friday, April 26, 2019

Busnisse law final exam Essay Example | Topics and Well Written Essays - 500 words

Busnisse law of nature final exam - Essay ExampleThe above scenario can therefore be discussed under promissory estoppel which is a judicial law that requires the promisor to honor his or her promise to the promisee. The board in its meeting passed a finality which was based on a promise about paying constant $3000 per month as bonus as a sort of reward after he retires. The pension promise is implemented whole for a period less than two years of which he was in good health. The new chairperson therefore stopping his pension payment despite it having been recorded by the board is nothing brusque of a breach of a promise.It can be argued that the real reason the pension was stopped was because Faithful became ill and hence was thought to therefore be in no position to assist the ships company in any way despite him being retired and would therefore be more of a indebtedness than an asset. According to the promissory estoppel, even though it is not legally binding in the sens e of a contract with mutual consent, the promisor still has to honor the promise made to the promisee no matter the situation. The tourist court can therefore demand the company to continue paying Faithful the promised pension whether he is sick(p) or not and with this ruling, Faithful can recover his promised pension and continue to enjoy it as before.homeowner is legally liable to be compensated by Better and also Retailer under nonperformance defense in the law of tort because of the newly enforced law in the state of eastside Colombia. According to him, he thought that the mower manufacturer and even seller had honored and implemented the law and hence he was sure it was safe for him to reach under the mower once he apply the brakes on it. In order to prove liability and make a strong defense, the plaintiff suing for negligence has to have had a duty of care from the defense, the duty has to have been breached and caused damage to the plaintiff (Miller and Cross, 123). ent irely these conditions have been

Economic Collapse of 2008 Research Paper Example | Topics and Well Written Essays - 2500 words

Economic Collapse of 2008 - Research Paper ExampleWhen events like this occur, we automatically notion back at the control systems that ar supposed to alert us and in fact disallow such a fiasco from assuming alarming proportions. In this case, obviously something went wrong somewhither or the signs were ignored. This paper will look at the main components that led to the collapse, the consequences of the collapse, who should be held accountable for it, where we stand like a shot and how it has force on our hopes for the future. Main Factors Which Led to the Collapse It all started with an excess of lending in the make outprime mortgage sector of the USA. The economy was going well and life was good. It seemed that the good times were here to last and there was no letting up. And then it finally happened. Bankers who had previously considered even people with a bad deferred payment history as good enough for taking a loan flat began to cut back on lending in the gratifys of risk control and compliance. As the economy shrunk and credit dried up, bankers began to call on the sub-prime mortgages and the consumers were left with nowhere to turn to. Imagine their predicament as interest rates rose up and they had to let go of their precious mortgages. It was havoc and pandemonium in the lodging sector. As the crisis deepened, even the banks that had not provided adequately for bad debts in the real estate sector were affected. Merrill kill and Lehman Brothers in the USA and Morgan Stanley in the UK were institutions that were brought stack by the crisis others have had to sell off, divest and re-organize themselves. For institutions like international banks, who have diversified their investment portfolios across the world in different continents to spread risk, it was inevitable that their holdings were impacted in some way or the other. AIG and Citibank in the USA, Deutsche Bank in Europe, Citigroup in the USA and timeworn Chartered in the UK were all offered stimulus packages that have helped them rec everyplace rather than join the ranks of the bankrupt companies. To appointee in excess of 400 small and large banks have had to bite the dust. One contributing factor it seems that too much power had been given to Fannie Mae and Freddie Mac in relation to credit and control over the housing and real estate sector in the USA. The burgeoning housing sector has been hard to control. With their disbanding, and control in the hands of another regulatory agency, things are expected to become better. Another factor that has us bogged down is our insistence on continuing the War on Terror, a war we cannot win so easily. after nine years of fighting in Afghanistan and five in Iraq, we have little to show for it. We are spending millions of dollars per day and the average US citizen is being mired in debt without his consent. The 9/11 attacks were a blessing in disguise to the faltering Bush Administration who wasted no time bye the Patr iot Act, creating Homeland Security and terrorizing citizens with different alert levels, racial profiling and enhanced security checks at airports. Bush had famously announced the names of countries he regarded as the Axis of Evil nations in a speech. He vetoed many of the expenses on the War on Terror, over the combined judgment of Congress representatives. The precede is trillions of dollars in debt which we cannot possibly correct in our lifetimes. Many have criticized the

Thursday, April 25, 2019

Foensic Accounting Assignment Example | Topics and Well Written Essays - 250 words

Foensic Accounting - Assignment ExamplePracticing gross sales of the companys merchandise during off-hours can also result in off-book maneuvers.Ways to prevent this hold surveillance of the employees at all point-of-sales investigating of gaps in the transaction sequence or the pre-numbered receipts and advance customers to ask for receipts for any purchases made so as to make employees ring up sales. racing shell management software refers to an immensely powerful tool apply by investigators to conduct timely, effective and efficient investigations in an organization. It can be used to investigate issues such as workers compensation cases, customer cases, fraud and insurance claims among others (Silverstone & Sheetz, 2007). It works in a variety of forms including alerts to the mangers or investigators when a bare-assed case is entered, capturing of new referrals by employees when they notice any form of fraud but, anonymously, and identifying of repeat offenders of miscondu ct in an organization. Mostly, this software is used in internal investigations and risk management in a

Wednesday, April 24, 2019

Channel Strategies and the Value Chain Assignment

Channel Strategies and the Value Chain - assignment Examplehe different channel strategies and value chain within an organization is essential in improvising the advantages of the process units with a functional or operational unit. An example is that is single input is required by different organizational units, the benefits which can be obtained here will involve creating one function to purchase, insert and distribute that single unit to other business units within the organization. Further, this will aid towards cost decrease processes within the organization making the role of the channel strategies indisputable within the value chain (Osterwalder, Pigneur & Tucci, 2005). self-propelled industry is affected by the personal effects of growth going global and supply chains. An analysis into the effects of growth going global reveals that unlike before where self-propelling industries would assemble their products in one place, the turn towards growth going global has led to s hift within the automotive industry as they without delay diffuse their products, services, technology and employees across national borders therefore decreasing their supply chain. When there is a drop-off in the supply chain, it means a considerable reduction in the distribution strategy is agnize therefore automotive industries benefits from this as their revenue is increased because of the affordability of their products to consumers. Most automotive industries therefore obtains leverage within the channel and the value chain by opening up their sub branches in different areas to friend in cutting down the costs associated with such things like transport and distribution of products therefore making their product effective in the market as prices charged on these products are always proportionate to the cost incurred in the production process (McClendon & Robinson, 2013). A good example is that increased consumption of automotive products, leads to an increase in demand to order variability in the supply chain which is being amplified as it moves up the supply chain

Tuesday, April 23, 2019

Strategic Management Coursework Example | Topics and Well Written Essays - 1250 words

Strategic Management - Coursework ExampleThis floor demonstrates the imp human actions of incorporation of advanced technologies on the business performance. The research aimed in this paper would help in catch the need for incorporating scientific and process based innovations in the business activities of a company. Such researches can be used by the managerial team of a concern in making their business act more efficiently and effectively in the competitive market. The research project involves the case study of kingly Mail to reflect on the strategic initiatives taken by a business company mend incorporating technologies as the key driver. gallant Mail is a government listed company that caters to the delivery of large chain armor puts to huge number of customers spread along a large geographical basis. This company in order to strategise its activities incorporated info entry technological process in its business activities. The data entry operators of Royal Mail work o n gathering and listing a large number of customer data which ar duly addressed by the company through electronic mails. Royal Mail makes optimum use of the data entry network to market large number of products through the online paradigm. Further, the data sets are closely analysed by the business company to enhance the profitability parameter through pulling forbidden the less performing objects. Thus through the incorporation and effective utilisation of the data entry technological processes Royal Mail successfully competes in the business environment.

Monday, April 22, 2019

Write a 1,000+ word comparative analysis of two poems Essay

Write a 1,000+ word comparative summary of two poems - Essay ExampleIn her writings in the Love in Place, she elaborates on nigh love in place which moves nowhere and is static against time. This love is non changing at all. From this point, a theme is already brought. This theme of love is shared by slightly(prenominal) the poems. Closer examination of both poems reveals to the audience some considerate of mood that is used in the poem. In Love in Place, Nikki Giovanni says that I know I must have fallen in love ones because I instead blistering my cuticles and my hair is gray. Yet in the poem from Love Poem Medley, Ruddy Francisco suggests such kind of love which is far away and yet it would still be there. This is the point that the two poems draw some contrast. Both the poets have been able to deliver their themes on the same topic, and yet they use different tones. Nikki Giovanni is quite straight and to the point with how she presents the persona. She delivers the feeli ngs of the persona right within the poem. According to the Rudys Poem, he, distances himself from the love by repeatedly insisting that what he is talking about is nothing to do with love. I am not a love poet. This statement he repeatedly makes, which sinks into the mind of the audience and reveals some sarcastic view on the matter of love.From what Nikki suggests, in her reiteration that she has stopped biting her fingers, it would be inferred that the poet is trying to relay to the audience the come about she has made and changes that have occurred in life since when she was in love. Both the poets try to present greater insight of love. Nikki Giovanni appreciates love by keeping things the same way as they used to be. She portrays the person as having not changed in her appearance. The natural changes in her body have remained the same including her gray hair. The Francisco equally appreciates love by complementing the lady, who she wishes would have been her lady, but yet mus t understand that love is a painful affair

Sunday, April 21, 2019

Change Model Assignment Example | Topics and Well Written Essays - 1000 words

switch over Model - Assignment ExampleHow change is introduced in an organization greatly determines how it provide be evaluate by the employees which will contri simplye to organizational success. Companies want to grow and expand in the long mellow out but the problem arises where change is an intimidating step among the management and employees since the outcome is unknown and since they argon travel out of their comfort zone (Van de Ven & Sun 2011). For change to be effective, a detailed plan has to be made in advance, implementation has to be slow and steady and most importantly is that the people it affects have got to be consulted and involved in the change process rather than being by- standers. The change has to be measurable, ideally achievable and realistic. Some important questions pick up to be answered before introducing the change what is it that we want to attain from the change, how will we know that we have attained the change we long for, who are the people that will be right away affected by the change and what is their expected response? It is by answering these questions that will form the buttocks of how to explain to the employees of the backgrounds for the change and help them understand and contribute positively towards the achieving the change (Van de Ven & Sun 2011). ... Since opening up the shop in Shanghai is for a short time, the organization may be testing the amnionic fluid to see how salubrious their company will respond to international change where the people as well as their culture are different. In the first stage of unfreeze, the organizations tries to break the status quo by explaining that these changes are necessary and should be accepted for the company to grow. The key to this stage is to develop a compelling gist to the employees of the need for change perhaps due to worrying financial results, poor customer satisfaction, or righteous the need for improvement and expansion of the company for it to grow (Van de Ven & Sun 2011). For the change to be successful, it is important that the employees be prepared psychologically by changing their core beliefs and attitudes about the organization. If the company wants to go global, there is need to change the mindset of the employees, stopping them from looking at the company in its regional state but as an international company. For goals to be achieved, they have to be foreseen before they are worked towards achieving them. The first part is real hard and stressful since when change starts, people have to start adapting to the in the buff ways of doing things which pushes them off balance. It is for this reason that during early stages of the new store would seem slow and progress to be almost none. If this phase is not handled carefully, rebellion is likely to be seen among the employees (Mariana & Violeta 2011). The second phase is the change part where people are inculcated into the new radical ways of doing things. People have to s ee that the change is meant to benefit the entire company.

Saturday, April 20, 2019

Impressionist Artists Essay Example | Topics and Well Written Essays - 750 words

Impressionist Artists - Essay ExampleThe essay Impressionist Artists discovers the artists of impressionism. Their works display the determination of short brush strokes and unmixed color which are commonly observed in impressionist artworks. Compared to the romantic art, the impressionists, as the word implies, used general impressions of their subjects to show their expression of the art as opposed to the traditional, photographic means of painting. One of the works of Camille Pissarro is his painting entitled Church and Farm at Eragny, completed in 1890. This pictures a farm with cattle grazing among the grasses near the trees. There is a couple walking towards the perform located behind the trees and bushes, partially shown, with the steeple as the dominant figure that makes it recognizable as a church. Near the church, behind the trees, are houses which suggest the homes of the farm owners. Behind the houses is portrayed a cloudy leaf which generally give other colors used in contrast to the dark and gloomy colors used in the painting. Pissarro used thin, short strokes to give a general impression of the picture of his artworks title, the farm and church at Eragny. This consequently gives vague images. The lines are not well delimitate as to give more details to the images captured in the painting rather just gives an idea of what they real are. For instance, the carabaos and horses do not show details of their horns or other parts so that they may delicate to determine what kind of cattle they are. The short brush strokes used to give the impressions.

The Nature of HIV and the Implications of its Evolutionary Origin on Research Paper

The character of human immunodeficiency virus and the Implications of its Evolutionary Origin on Treatment - Research Paper ExampleThe Vaccine venture The Nature of human immunodeficiency virus and the Implications of Its Evolutionary Origin human immunodeficiency virus, or Human Immunodeficiency Virus, is the cause of one of the most deadly diseases known to infect humankind AIDS. According to information from the National Institutes of Health, AIDS accounted for 1.8 million deaths worldwide in 2009 alone with 33.3 million already suffering from the disease and 2.6 million who were unusedly infected (Quick Facts, 2011). In the United States alone, 1 million people ar currently living with AIDS and 21% of those infected remain unaware of their condition (Quick Facts, 2011). Furthermore, an alarming fact based on information from One.org states that round 4,900 people die from AIDS everyday and that 7,100 are infected at the same rate (human immunodeficiency virus/AIDS, 2012). I t is also very sad that those affected by HIV are mostly the youth corned 15 to 24 years old (AIDS, Sex and Teens, 2010). Based on the previously stated statistics and information, thither is every reason to worry about AIDS epidemic. Most of the responsibility of controlling the spread of the virus rests upon the National Institutes of Health, the Centers for Disease Control and Prevention, and the governments of the world. Nevertheless, efforts to develop a cure for AIDS beget proved to be fruitless. What is the main reason behind this and what is the missing link, that somehow makes medical experts and scientists keep losing the battle against AIDS and prevents them from develop a good treatment for it? An insight into the evolutionary origin of HIV provides answers to the questions about AIDS that have baffled everyone since the 1970s when the disease first broke out. Structure HIV usually infects the human master of ceremonies cell as an aggregate of virions or roughly sphe rical particles (Noble, n.d.). These particles, whose surfaces are studded with multiple spikes, are coated with a fatty material called the viral envelope, and it is this specific structure that facilitates entry of the virion into the cell (Noble, n.d.). HIV differs from other viruses in that its genes are made up of RNA, or ribonucleic acid, whereas other viruses have DNA, or deoxyribonucleic acid, in their genetic structure (Noble, 2010). The fact that it is RNA, and not DNA, that constitutes the main genetic material of HIV implies a relatively more complex process of replication compared to other viruses, as well as a innate tendency of HIV to engage in a rather continuous replication inside the troops cell because of the long terminal repeat in RNA (Noble, n.d.). Another characteristic feature of HIV is its simplicity of structure, which accounts for it rapid rate of evolutionary change (Rambaut et al., 2004). The fact that HIV is structurally simple and that it evolves cu rsorily means that it can readily develop resistance against any treatment and that it immediately develops a new lineage of resistant virions (Rambaut et al., 2004 HIV The Ultimate Evolver, 2001). However, in order to fully understand how rapidly HIV evolves in the host cell, one needs to know how exactly the virus enters the cell. Process of Entry into The kiosk According to CDC, HIV is transmitted through contact of mucous membrane, damaged tissue or line of reasoning with infected fluids, which can be any of the following blood, semen, breast milk, vaginal secretions, body fluids that contain blood, as well as fluids that surround the brain, the spinal cord, bone joints and the unborn baby (

Friday, April 19, 2019

Teacher pay Essay Example | Topics and Well Written Essays - 750 words

Teacher commit - Essay ExampleThe dissertation statement of this essay is that teachers should be paid more in order to improve their teaching craft, methods and techniques, which translates to amend disciple writ of execution. Discussion This essay explores the effect of an increase in incentive for teachers in relation to their deed in terms of teaching methods, differentiated and individual instruction, teaching morale etc. In growth to this, the essay focuses on the alternatives that are available to boost teachers procedure standards, most notably merit give and its effects on teaching efficiency. The essay also discusses the implications of merit pay, both ethically and professionally, citing different opinions of whether merit pay is professional or not. Different citations guide the thesis of this essay on finding the outflank solution to the problem statement of this essay, which is whether teachers should or should not have an increase in pay. In a Times Magazine article titled How to Make great Teachers, Claudia Wallis notes that, the most important aspect of boosting student performance is neither the amount of materials they are exposed to, nor the amount of money invested in classrooms and the students, but rather, the investment made to improve the welfare of the teachers. Claudia supposes that a merit pay system should be implemented in schools to motivate teachers. To most people, this is ethical and justifiable. It makes sense that people should be paid based on their performance and excellence. Other schools of thought have suggested that teachers should be paid based on the performance of the students. This example shows that Wallis believes that teachers should be paid more, and that this increase should be on the basis of efficiency and results. In another article, How To Make Great Teachers, David West, Caitlin Abruzzi and James Raynor, seem to disagree with Wallis according to them, the idea of merit pay may seem confirm and a motivation to educators, but there exists the problem of whether the ethical way is the professional way. Teachers should not motivation to better their teaching methods, skills, efforts and craft because of the promise of an increased pay they should do so because their work is to suffice students improve and better their knowledge. West, Abruzzi and Raynor seek to inform that although the merit pay might seem like a better move, the assessment rubric for assessing teachers would be biased. Victor Lavy opposes West, Abbruzi and Raynor, and supports Wallis idea of merit pay. According to Lavys paying(a) for performance the effect of teachers financial incentives on students scholastic outcomes, Lavy states that the lack of performance based pay leads to averageness in many academic institutions. Lavy draws his argument from an incentive experiment performed to determine the effect of increased pay on teachers performance. In this program, Hebrew, English and Math teachers were awarded cash bonuses, on the basis of meliorate class performance in exams (Lavy 6). The study was based on comparison groups and it employed three strategies a regression discontinuity method, a natural experiment whose concept derives from measurement of error in the assignment variable, and a propensity target matching. The results were consistent in all three methods, showing that paying incentives to teachers based on merit improved the students

Thursday, April 18, 2019

International entrepreneurship Essay Example | Topics and Well Written Essays - 2000 words

Inter discipline entrepreneurship - Essay ExampleThis definition of world-wide entrepreneurship arises from the fact that IE arises from the desire to expand their operation beyond the borders of the countries of their operation. International entrepreneurship is becoming increasingly important in galore(postnominal) economies around the world as corporations take advantage of the vast opportunities availed by globalization. Consequently, companies, both small and liberal multinationals, are increasing finding it necessary to expand their operations into other countries or regions so that that they rout out tap the numerous benefits availed by such ventures. Hence, a perfect definition for international entrepreneurship must inculpate the desire to create a successful business venture in a country diametrical than the present country of operation. My definition captures this aspect of IE. Although the wording used in defining IE differs from genius scholar to another, almost a ll of the definitions point to one area that of seeking out and conducting new and groundbreaking business activities across national borders. For example, McDougall and Oviatt (903) define IE as a combination of innovative, proactive, and risk-seeking behavior that crosses national borders and is intended to create take account in organizations. ... McDougall and Oviatt go a step further in their definition to state that IE creates grade in an organization. This is absolutely right as IE elevates the profile of a companion to that of a multinational, particularly if it establishes markets in numerous international markets. Expansion into foreign markets also tots value in form the company gaining skills and experience from the challenges and successes realized in the foreign markets. The same concept is captured in by Zahra and Georges definition of IE when they mention that companies establish operations in foreign markets in pursuit of competitive advantage. Another definiti on for IE was given by IE scholars meeting in 2008. Taking into consideration McDougall and Oviatts definition, the scholars aimed to expand this earlier definition to make it more concise and add an outcome or value to it. After consultations amongst themselves, they defined IE as the invention of economic value through cross-border entrepreneurial activity (ie-scholars discussion). This latest definition simply echoes those made earlier, particularly that made by McDougall and Oviatt. However, they add the aspect of value creation through exports and imports. Due to the recent emergence of globalization and creation of trading blocs such as the EU, AU, and NAFTA it has become necessary to create a distinction between international entrepreneurship from traditional entrepreneurship. While both types of entrepreneurships involve innovation, risk-seeking behavior, and creatively discovering and exploiting opportunities, the former transcends national borders or goes beyond the compa nys domestic market while the latter is concentrated within

Wednesday, April 17, 2019

Critical Evaluation of Current Integrated Marketing Communications Essay - 1

Critical Evaluation of stream Integrated Marketing Communications Practice - Essay Examplenufacturing units al roughly in every countries of the origination and there is a positive response from the customers about the vehicles of ford in those countries. The telephoner has been able to make believe successfully in the elevator car markets of USA and UK because of the good response of their vehicles in those markets. The company manufactures vehicles that can be afforded by both middle class people as well as the higher sections of the society. At present Ford motors is the second largest manufacturer of vehicles in the United States (Energy UK, 2014). The company adopts the strategy of mass business in order to attain a greater portion of the market sh ar in the automobile sector. Conversely, the effective strategies that are being implemented by Ford motors are the key to success for the company. Among the strategies, the combine marketing communication strategy is incorporat ed by the company, which serves as the most beneficial to communicate with the aspire customers and thereby compete among other large automobile manufacturers of the world.Integrated Marketing Communication (IMC) serves as most effective for Ford motor company as it is an integrated approach taking into consideration variant aspects of the marketing communication including sales promotion, advertisement, maintaining public relations and direct marketing. The Unique Selling Proposition (USP) for the company is that it integrates all the above stated approaches without considering them as being isolated from each other (Percy, 2008). However, the IMC practices have draw one of the major tools for the company that has further helped in strengthening the overall strategy for the company and thereby supported in establishing a significant position in UK and US markets.The integrated marketing practices are being implemented by majority of the large automobile manufacturers because of the positive response attained from the implementation of the strategy. Large number of renowned and

Tuesday, April 16, 2019

A Raisin in the Sun Essay Example for Free

A Raisin in the Sun Essay1.When Asagai arrives at the apartment, how does his mood contract with Walters and Beneathas? He is very positive and is looking toward the future. Walter and Beneatha appear defeated. 2.How has the loss of the money changed Beneathas optimism? What does she tell Asagai? What is Asagais response? She has given up and admits defeat. She tells Asagai there is no hope and everything is over. Asagai is very critical of Beneathas feelings and tells her if she has dreams and wants a positive future, she needs to make it herself. He also asks her to go to Africa with him.3.How does Asagai define idealists and realists? Which group does he favor to be associated with? Idealists flip dreams and go after them. Realists only see the circle of life and the things that are counterbalance in front of them. He would rather be an idealist. 4.What alternative view of the future does Asagai offer to indue Beneathas depression in perspective? Go to Africa with him. 5. Asagai leaves and Walter comes into the living populate. How does Beneatha attack Walter? What does Walter do? She attacks him by oratory down about who he is as a man. Walter ignores her and looks for something in the apartment.6.How has mammary glands physical display changed? Why does Mama put her plant back on the windowsill? She is depressed and seems defeated. Mama puts her plant in the window because she feels as if she is dismissal nowhere. 7.Who does Mama blame for the current situation, and how does she plan to deal with it? She blames herself for this because people have always accused her of dreaming too big. 8.Up until now, Ruth has been the practical one. How does she react to Mamas revolutionary attitude? She tries to lift Lenas spirits. She doesnt know what to think or how to re eachy handle Mamas new attitude. 9.When Walter arrives back home, what does he say he has done? What does he plan to do? He has called Mr. Lindner, and the family is going to take the m oney that was offered to them.10.Describe Walters new view of life as be divided between the takers and the tooken. He feels that life is full of takers and tooken. His family has been, he feels, has always been tooken From this point forward, they are going to be takers. 11.What does Mama mean when she tells Walter that if he takes Lindners money he will have zipper left inside? He will loose his dignity and pride of he takes the money.12.Beneatha says Walter is no pal of hers. What lesson does Mama have to remind Beneatha about? Mama tells her she has no right to feel that way or say that about her brother. Regardless of what has happened, she has always taught Beneatha to love. 13.When Lindner arrives, why does Mama insist that Travis stay in the room? She wants him to learn from his father 14.What does Walter tell Lindner? Why? He talks to him about his father and how he worked all his life for others. He continues to tell Lindner that his family is not going to take his mone y because his father earned the put forward for the family.15.Why does Lindner decide to appeal to Mama? What is her response? He appeals to her because he says she is older and wiser. He feels that she will crinkle to the demands of the neighborhood. 16.What is the importance of having Mama return to the empty apartment to grab her plant? That plant represents her dreams and the spirit of her family. wherever she goes and the family goes, so does the plant. She isnt one to walk out on her family or her dreams.

Monday, April 15, 2019

Video game addiction Essay Example for Free

picture show halting addiction EssayThis chapter presents the introduction, background of the lead, statement of the problem, signifi ro regionce of the excogitate, scope and delimitation, the abstract framework and the definition of name. INTRODUCTION It was non long ago when estimators were in truth oversized and most hoi polloi could not afford to buy unmatched. Over the years, computing devices live not only gotten sm altogetherer, but overly less(prenominal) expensive and to a greater extent powerful. To twenty-four hour period, umteen people can afford to buy their own calculating machine. You can fore forgather a reckoner in use almost everywhere. data processor is an electronic machine used to influence data. It changes data into useful information. It is controlled by commands or instructions. These commands or instructions tell it what to do. figurers come in contrary shapes and sizes and they serve many purposes. They range from the tiny ready re ckoners built into appliances and cars the large-scale mainframe reckoners used to run big business. This device or figurer program provides entertainment by challenging a souls eye-hand coordination or psychical abilities.Made possible by the development of the microprocessor, electronic halts atomic number 18 marketed in various formats, such as hand-held one- tenderer models, cartridges or compact discs that argon inserted in modules attached to television sets, computing device programs run on personal or network calculating machines, and bring outstanding arcade versions. Most of their appeal comes from the calculator program that synchronizes flashgun lights and a variety of sounds with the movie like animated action portrayed on a in writing(p) dis recreate. In advanced society, it is very common in play calculator games.Even though data processor games ar common in our life, they have not only good issuings, but in like manner big effect, curiously to p upils. Moreover, even though parents contend that pupils play computing device games as well as much, they do not k forthwith that why pupils are widely excited at figurer games, and what the noisome personal effects of reckoner games are. in that location are two main causes that pupils play data processor games too much. In addition, compete computer games too much has two main effects. The first reason that pupils play computer games too much is very simple, because computer games are very fun. Computer games relieve stress. at that placefore, computer games have very splendid ruddy content. There has long been the believed that violent content may t each(prenominal) violent behaviour to the young. Moreover, Barrie Gunter asserted, Playing computer or telly games with violent themes results in the heightening of perceptions of risk or danger in the certain world, He declared that the power of impression or computer games may also be derived from the tactual sensatio n of control which they stimulate in young players. Thus, computer games drive pupils to a greater extent violent. Besides, pupils could misunderstand that they are computer games character.In the municipality of Atimonan, Quezon are lots of computer shop near the schooling site where the computer games are open to play it and the look worker found out that most of those who frequently play computer games are the elementary grades pupils. In fact computer games have effects to the players especially to the children. This situation paved the right smart for the idea to become arouse in her study and wanted to jell the effects of playing computer games has affect to the pupils academic mathematical operation.STATEMENT OF THE PROBLEMThe research worker aimed to realise the effects of computer games in schoolman Performance as perceive by the Grade V pupils in Our Lady of the Angels honorary society (OLAA) during the school year 2011-2012. Specifically, this seeks to answer the fol embarrasseding questions 1. What is the Profile of Grade V Pupils in OLAA in terms of * awaken * ripen * Family Monthly Income * Parents Educational Attainment 2. When do they commonly play the computer games? 3. Where do they usually play the computer games per week? 4. How much beat do they make pass playing computer games per day? 5. Where do they get money for computer games?6. What assortment of computer games-machine do they usually play? 7. What are the perceived effects of computer games on the Grade V Pupils in terms of * Study Habits * pedantic act * Physical Skills * Emotional Stability 8. In what aspects do computer games have the most equal? 9. In what aspects do computer have the least impact?STATEMENT OF NULL HYPOTHESIS There is no significant effect of playing Computer Games in the pupils academic performance. SIGNIFICANCE OF THE STUDY In the world of technology and innovation, computer games have played an of import power.There are constantly dev eloping new strategies, techniques such that the games become increasingly appealing and exciting. It is hoped that the result of this study would be a swell help to the teachers as well as to the parents for they would know the effects of playing computer games as perceived by Grade V pupils of Our Lady of the Angels Academy Atimonan, Quezon. To the Teachers, The findings of this study entrust enable the teachers to discover the overconfident effects of computer games and not see only the negative side. Since computer is medium of communication.To the parents, the results of this study will be a great help to them especially when they b early(a)ed more or less their children who spend too playing computer games. To the students, the results of this research will surely benefit the students. With this, they will start to realize that computer games can influence their academic performance in school. To the investigator, as a future teacher will also be the one who can help to e ncouraging and arouse the interest of the pupils to gain higher grades in the academic and to know the limitations of playing computer games.SCOPE AND DELIMITATION OF THE STUDY In order to gather the academic performance of the students, the researcher asked permission from the principal and their teacher to get their scholastic performance in order to know how the respondents perform in terms of their academic performance. By means of purposive sampling, the researcher has 34 pupils, nineteen (19) male and fifteen (15) female, which composed of only one section of Grade V pupils in Our Lady of the Angels Academy.The researcher only considers the scholastic performance of the Grade IV Pupils of Our Lady of the Angels Academy during 1st to 3rd grading period to get their academic performance. The researcher gets their average grade to determine their overall academic performance. CONCEPTUAL FRAMEWORK A computer is a programmable machine designed to consecutive and automatically carr y out a ecological succession of arithmetic or logical operations. The particular sequence of operations can be changed readily, allowing the computer to solve more than one kind of problem.Generally the effect of Computer Games Specifically the study aims to 1. Avoid too much playing computer Games 2. Avoid low Failing Grades of pedantic Performances. 3. Spend much conviction on studies. 4. Avoid change attitude. question ikon DEPENDENT VARIABLES DEPENDENT VARIABLES Perceived make of Computer Games in the Academic Performance of Grade IV Pupils of OLAA in terms of * Study Habits * Academic Achievement * Physical Skills * Emotional Stability Perceived nubs of Computer Games in the Academic Performance of Grade IV.Pupils of OLAA in terms of * Study Habits * Academic Achievement * Physical Skills * Emotional Stability MODERATING VARIABLES MODERATING VARIABLES Computer Games * Dota * Crazykart * Farmville * Special Force * CABAl * Ninja Saga * Cityville * Plants vs. living dead * RAAN * Other , enchant place Computer Games * Dota * Crazykart * Farmville * Special Force * CABAl * Ninja Saga * Cityville * Plants vs. Zombie * RAAN * Other , divert specify INDEPENDENT VARIABLES INDEPENDENT VARIABLES Profile of Grade IV Pupils of OLAA in terms of* Gender * Age * Their Computer Games Exposure Profile of Grade IV Pupils of OLAA in terms of * Gender * Age * Their Computer Games Exposure pattern 1 this figure shows that the Relationship among the Independent Variables, Moderating Variables and Dependent Variables. Since, this study focus on on determining the effects of computer games in the academic performance of the Grade V Pupils, the researcher has developed a paradigm that shows the relationship of the independent variables moderating variables and the dependent variables.Hence, as shown in Figure I, Perceived effects of computer games in the academic performance of the Grade IV pupils (Box 2) is dependent upon their subjective ability to despondence ( Box 1). This is influenced by the dependent ( Box 2) such as the differences academic performance of the pupils. DEFINITIONS OF TERMS To make this study more understand for the readers and to avoid confusion for this research to work. The following terms were defined. * Computer an electronic machine used to process data. It changes data into useful information. It is controlled by commands or instructions.* Academic Performance concerns about the information of study habit, academic achievement, involving scholastic rating and development of cognitive skills, approach of motor skills, enriching affective skills. * Video Games refers to kind of muscle or mental exercise indulged into by few persons for purposes of relaxation which is necessary for maintenance of ones health. * Computer Games pertains to the mental exercise victimisation modern devices such as exposure machine, family computer, Atari, or other(a)s which attract younger pupils especially to grade school child ren.CHAPTER II REVIEW OF RELATED publications AND STUDIES This chapter presents pertinent review of related literature and studies which is relevant to the research. RELATED LITERATURE Today almost all of us have electronic devices at home for us to be comfortable and handy at times. But it also has a negative effect on children, especially students. Parents usually buy computers for their children educational resource. But students who always seek to fun activities around them use computer to play games, chat with their friends and to catch up with the latest gossip on celebrities.And before they know it they are already addicted to computer. Computer can cause students to be personally, and mentally ill, and the more the child spends more time on the computer, the more he or she loses time to focus on academics, and to talk to their family. Computers, video games, and the mesh have become entrenched features of our daily lives. Computer use has reached beyond work and is now a major source of fun and entertainment for many people. For most people, computer use and video game play integrated into their lives in a balanced healthy manner.For other time washed-out on the computer or video game is out of balance, and has displaced work, school, friends, and even family. According to Gentile (2004), computer games are natural teachers. Children find them highly motivating by virtue of their interactive nature. Children are actively engaged, provide repeated practice, and include rewards for skilful play. These facts make it likely that computer games could have large effects, well-nigh of which are intended by game designers, and some of which may not be intended. The data about childrens video game habits are correlated with risk factors for health and with poorer academic performance.When video game play is analyzed for violent content, additional risk factors are observed for aggressive sort. Fisher (2006) stated that, theres also another type of compute r addiction thats been identified, which has been labelled decreed addiction. It may sound like a contradiction of terms, but having a positive addiction is defined as obsessive behavior in which the benefits received outweigh the cost of the addiction. There are many ways in which immersing one into the computer can in truth help make a person a better, healthier, more aware human being.Not all the stuff on the Internet is bad, by any means. Theres an incredible wealth of valuable, enriching real available in an endless variety in cyberspace, as well. In addition, there are a pay backing number of researchers who argues that meeting someone online may actually be a more internal and revealing experience than face to face contact, because youre communicating your thoughts, feelings, and emotions in a more real way, free of the game playing and posturing that often accompanies real world dating.You get to know the inner person in a more direct, spontaneous way without worrying about facial recordions or inflections of the other persons voice. In a very real way, couples who made their first contact online often know each other in a deeper, more intimate way than couples who meet in the outside world. Further, it is important to remember that even if a person spends a significant amount of time on the computer every day, that doesnt necessarily mean that the person is negatively addicted. Spending a considerable amount of time online doesnt always ruin a persons life or the lives of the other people.There are people who use their computers to reach out to others in a meaningful way and use the awesome power and positive aspects of the Internet to learn and grow in every area of their lives and to become better people. On the other hand, Portal (2007) stated that, compulsive gaming is already considered a psychological disorder. The growing number of students pang from computer game addiction and video game addiction can be puzzling for many people. What the people dont realize is that any form of addiction roots from things that used to be harmless.Just like in gambling, virtual games bring a sense of fun, thrill and excitement when played, these feelings actually make the game more appealing and engaging and addictive. The seriousness of video game addiction and computer game addiction has gone unnoticed. It managed to sneak from a good thing that turns out bad collect to abuse and bad usage. Moreover, Kranz (2008) stated that the seriousness of the issues caused by computer game addiction and video game addiction was even claimed to have created a new face of addiction in modern-day societies.Since this kind of addiction roots from seemingly harmless sources, what leads to addiction is the peoples abuse to the effects or benefits that they bring. Since no one will ever prevent using computer these days, at work or in school, theorists announce that this kind of disorder will be much harder to manage. When time spent on the comp uter, playing computer games or cruising the internet reaches a point that is harm a childs or large(p)s family and social relationships, or disrupt school or work life, that person may be caught in a circle of addiction.Like other addiction, the computer or video game has replaced friends and family as a source of persons emotional life. Increasingly, to feel good, the addicted person spends more time playing video games or searching the internet. Time away from the computer or game causes moodiness or withdrawal. RELATED STUDIES According to Matt cited by Walsh that the most widely used positive impact computer games are said to have on children is that they may improve a players manual dexterity and computer literacy. Ever-improving technology also provides players with better graphics that give a more realistic virtual playing experience.This quality makes the computer game industry a powerful force in many insipid lives. However, numerous studies show that computer games, es pecially ones with violent content, make teens more aggressive. In another study considered by Gentile cited by Anderson that adolescent girls played computer games for an average of 5 hours a week, whereas boys averaged 13 hours a week. According to Anderson cited by Gentile that playing computer games may increase aggressive behavior because violent acts are continually repeated throughout the computer game.This method of repetition has long been considered an good teaching method in reinforcing learning patterns. According to Anderson cited by Bushman that games also encourage players to identify with and role plays their favourite character. This is referred to as a first-person video game because players are able to make decisions affecting the actions of the character they are imitating. aft(prenominal) a limited amount of time playing a violent video game, a player can automatically prime aggressive thoughts.The researchers concluded that players who had prior experience p laying violent video games responded with an increased level of aggression when they encountered confrontation. CHAPTER III RESEARCH METHODOLOGY METHOD OF RESEARCH USED This study used descriptive method of research because the descriptive method is designed for the investigator to gather information, about present existing conditions. It evolves collection of data in order to test or to answer questions concerning the current status of the subject under study which measures the existing phenomenon the students hence the aforementioned research method was adopted.RESEARCH LOCALE The researcher has chosen Our lady of the Angels Academy as her place where the study will be conducted. Our lady of the Angels Academy was located at Quezon Street of Zone I Poblacion in Atimonan, Quezon. It has good location and conducive for the pupils to learn. The community has various resources which support and help the school. The community has a large number of population exhalation to school. RESE ARCH SAMPLE The researcher use purposive. She decided to study all Grade-IV pupils of Our lady of the Angels Academy because the total population of Grade IV pupils are twenty-two (22).These selected Grade IV pupils are composed of 22. DATA GATHERING PROCEDURE In order to gather data the needful data, the researcher made preliminary steps. The researcher asked permission from the principal of Our Lady of the Angels Academy to allow to conduct her study and to use pupils as respondents. The researcher gave Questionnaire to the pupils and the classroom adviser gave their permission. The direction of the questionnaire was fully explained by the researcher before the class to avoid misinterpretation. After answering, the questionnaire were collected and counted by the researcher.RESEARCH INSTRUMENTATION The researcher uses a survey questionnaire as her main instrument in gathering the necessary data. This questionnaire is composed of the following partws take apart I Respondents Pers onal Data Part II Computer Games Exposure Part III Effect of Computer Game to the pupils. STATICTICAL TREATMENT In analyzing the data, the Percentage and dull Mean Formula as shown downstairs was used. P=FNx100 Where P=Percentage F=Total number of responses N=Total number of respondents WM=5n+4n+3n+2n+nN Where WM=Weighted Mean n=Number of frequency responses N=Total number of respondents.Result was interpreted using the scale below Point Scale Range Interval Description 5 4. 21-5. 00 SA 4 3. 41-4. 20 A 3 2. 61-3. 40 U 2 1. 81-2. 60 D 1 1. 00-1. 80 SD vermiform process B1 QUESTIONNAIRE PART I Respondents Personal Data A. SEX Male Female B. AGE 8-10 years old 11-13 years old other, please specify C. FAMILY MONTHLY INCOME less than P 5000 Php. 8000 9000 Php. 5000 6000 Php. 9000 10000 Php. 6000 7000 more than P 10000 Php. 7000 8000 D. EDUCATIONAL progression OF YOUR FATHER Elementary Graduate College undergraduate. High school Graduate College Graduate E . EDUCATIONAL ATTAINMENT OF YOUR MOTHER Elementary Graduate College Undergraduate High school Graduate College Graduate PART II COMPUTER GAMES EXPOSURE This part will determine your computer games exposure. Please answer honestly. 1. When do you usually play the computer games? during Saturday and Sunday before going to school before break time after class hour during my free time 2. Where do you usually play the computer games? at home at amusement center at internet cafe at computer shop other, please specify 3.How much do you spend for computer games? P5. 00-P10. 00 P16. 00-P20. 00 P25. 00-P30. 00 P45. 00 and above 4. How much time do you spend playing computer games? 1-2 hours 5-6 hours 3-4 hours More than 6 hours 5. Where do you get the money you spend for the game? Parents Allowance Savings other, please specify 6. What kind of computer games-machine do you usually play? Family computer Netbook Personal software process (PS P) Laptop Game boy Other, please specify Cellphone 7. What types of computer games do you usually play? DOTA Ninja Saga. Crazykart Cityville Farmville Plants vs. Zombies Special force RAN CABAL other, please specify Part III- tack together OF COMPUTER GAME TO THE PUPILS This part will determine the effect of computer games with regards to your study habit, academic achievement, physical skill, and emotional stability. Please check ( / ) the data which correspondent to your answer. WhereSA Strongly consort= 5 A Agree= 4 UUncertain= 3 DDisagree= 2 SD Strongly Agree= 1 A. STUDY HABITS ITEMS (SA)5 (A)4 (U)3 (D)2 (SD)1 1. I prefer to play computer games first before I make my assignment 2.I love computer games more than I enjoy my school lessons. 3. I enjoy playing computer games than making my assignment. 4. I spend much time in playing this game than studying my lessons. 5. I skip class secure to play computer games. 6. I prefer to pl ay computer games than reading. 7. Computer games make me less interested in studying. 8. I want to play computer games than to learn new things related to my study. 9. When I have a vacant time I always think that I want to play computer games. 10.I am so engrossed in playing Computer games that I forget the business hand. B. ACADEMIC ACHIVEMENT ITEMS (SA)5 (A)4 (U)3 (D)2 (SD)1 1. I still get good grades in examination although Im an devouring(a) player of computer games. 2. Playing computer games help me a lot to improve my analytical skills. 3. I have less time studying because of computer games that is why I participate less in class discussion. 4. I play computer games because it helps me increase my reasoning ability. 5. A computer game helps me improve my mathematical skills. 6.I play computer games because it helps me explore new word/words. 7. I play computer games because it helps me to be creative. 8 . My grade in school is affected because of computer games. 9. I play computer games because it provides mediate opportunities to learn principles that help me in lessons. 10. I play computer games because it helps me to learn follow instruction. C. PHYSICAL SKILLS ITEMS (SA) (A) (U) (D) (SD) 1. Computer games improve my hand coordination. 2. I feel so energetic and active in group activity. 3. After playing computer games, I feel refreshed. 4. Playing computer games helps me improve my eyesight. 5. A computer game helps me in my sense of hearing. 6. It helps me to develop skills involving movement. 7. It helps me to enhance my own unique way. 8. It helps me to develop my gross motor skills. 9. It helps me to grow my progression of developmental milestones. 10. It helps me to progress my own individual skills. D. EMOTIONAL STABILITY ITEMS (SA)5 (A)4 (U)3 (D)2 (SD)1 1.I feel that computer games it lessen my emotional problems. 2. A computer game helps me not to feel bad whenever my friends are not around. 3. Computer game helps me to gain confidence. 4. Computer game helps me to appreciate the efforts of others. 5. Computer game helps me to understand the behaviours of others whenever bad or goods. 6. It helps me to express my feeling to others. 7. Computer game helps me to share my emotional problems to my parents. 8. Computer games help me to express my opinions and ideas. 9. Computer games help me to respect others. 10. Computer games help me to be independent.Esteban, Clifford P. 2010. The Amazing World of Computers. Quezon City, Philippines PHOENIX publishing House, Inc. Pgs. 1-. 6 2 . http//education. yahoo. com/reference/encyclopedia/entry/electroG 3 . http//www. scribd. com/effectsofcomputergmes. ph 4 . http//www. scribd. com/effectsofcomputergmes. ph 5 . https//www. oppapers. com/join. php Article Effects of Computer G ames 6 . . (www.mediafamily. org/facts/facts_gameaddiction. shtml) 7 . (http//findarticles. com/p/articles/mi_m0816/is_6_21/ai_n9772319/) 8 . (http//www. clickingaddict. com/positive_computer_addiction. html) 9 . (http//hubpages. com/hub/Computer-Gaming-Addiction). 10 . (http//www. artipot. com/articles/208460/video-games-the-modern-day- addiction. htm). 11 . (www. asiafinest. com/forum/index. php? showtopic=19726) 12 . Walsh, D. (2000). Interactive violence and children Testimony submitted to the Committee on Commerce, Science, and Transportation, United States Senate. (March 21, 2000.) 13 .Gentile, D. A. , Lynch, P. , Linder, J. Walsh, D. (2004). The effects of violent video game habits on adolescent hostility, aggressive behaviors, and school performance. Journal of Adolescence, 27, 5-22. 14 . Gentile, D. A. Anderson, C. A. (2003). reddened video games The newest media violence hazard. In D. A. Gentile (Ed. ), Media violence and children. Westport, CT Praeger Publishin g. 15 . B ushman, B. Anderson, C. (2002). Violent Video Games and Hostile Expectations A Test of the General Aggression Model. Personality and Social Psychology Bulletin, 28, 1679-1686.

Sunday, April 14, 2019

Renaissance (1300-1650), the Industrial Revolution Essay Example for Free

spiritual rebirth (1300-1650), the industrial transmutation judgeThrough off history, hard cut backerry has played a rattling prominent role in shaping the institutions societies and economies. across third sequence boundarys in particular, hard workerry through with(predicate)out the universe of discourse has notable similarities and differences in areas such as the status of slaveholding, the way thraldom influenced society, and the want for a civilization to practice slavery. These date periods are the conversion (1300-1650), the industrial Revolution (1700-1900), and universe of discourse Wars I and II (1914-1945). RenaissanceThe cartridge holder period go to bedn now as the Renaissance was, as its name heart and soul, a rebirth of Greco-Roman values. It was a reaction against the regretful Ages and stood in stark contrast to the medieval time period before it. The practice of slavery was no exception. Whereas slavery had fizzled out during the Dark Ages, it was instituted again during the Renaissance. Slavery in the Renaissance began in S suffering, and for a firearm the Spanish played the primary quill part in the slave market. Soon, though, slavery spread to the separate separate of Europe.This was especially true with the case of the Italian city-states in which the Renaissance boomed. As the Renaissance grew in Italy and as the city-states expanded, slavery became more and more widespread until Italy became a main user of slaves (Hooker). In contrast to slavery in the later periods of the Industrial Revolution and the two World Wars which is explained later in this essay, slavery in the Renaissance was not solely based on race, however mostly devotion (at least in Europe another type of slavery was practiced in America during the Renaissance, as explained later).Europe and Africa at that time was divided amid Christians and Muslims, and so slavery in nations dominated by either religion was based on captured people from the other religion. In other words, in the Renaissance, Christians mostly enslaved Muslims and Muslims mostly enslaved Christians. In the case of the Italian Renaissance, Muslims slaves came from Spain, North Africa, Crete, the Balkans, and the Ottoman Empire (Hooker). The vast majority of slaves at the beginning of the Renaissance were white(Hooker). unless as the Renaissance progressed, black slaves began to be apply more and more widely. In the beginning of the Renaissance, these African slaves were acquired through Arabs in North Africa, who also held them as slaves. When the Portuguese started exploring the African soaring, they participated in a black slave market, shipping slaves to the Americas and back to Europe (Guild). El Mina was the first slave trading post set up by the Portuguese on the West Coast ( deluxe Coast) of Africa (Guild).Thanks to enslaved Africans, the Portuguese were especially successful in their plantations in the islands off the west coast of Af rica known as the Cape Verde, where they transported many of the Africans they enslaved to work in plantations there (Gascoigne). While most slaves in the Industrial Revolution did hard working class in fields, most slaves in the Renaissance were home(prenominal) slaves. This means that they did work in the home, doing duties for their masters around the house. Rich people in the cities almost always had wholeness or more slaves.Instead of the condemnable, inhumane treatment of slaves common in the Industrial Revolution, slave-owners during the Renaissance commonly integrated their slaves into the family. In both the Industrial Revolution and the Renaissance, masters claimed all rights for their slaves they did with them what they willed. Therefore, there arises the similitude between all threesome time periods in that commonly the slaves were used as sex slaves, although sex slaves in the World Wars were used mostly just for sex, not for hard drive.When masters in the Renai ssance had an cocksucker baby with a slave, the child was not a slave but was free (Hooker). However, when a child was born to a slave and its master in the Industrial Revolution, the child became a slave uniform its mother (Master-Slave). While most slaves were domestic in the Renaissance, another form of slavery was surfacing, slaves used for sixpenny labor in plantations. In the Renaissance, slaves were starting to be used in plantations, mostly in America, but also in plantations in Italy and off the coast of Africa (Gascoigne).So, in both the Renaissance and the Industrial Revolution, at least some slaves were used for hard labor. The Portuguese were the first to put slaves to work in plantations, and slaves short came to be used on plantations in the Americas by nations such as Spain, Holland, France, England, and the Netherlands. The first slaves they enslaved in these colonies were the primaeval peoples, but soon, the native population began to dwindle. Since Portugal had been exploring the coast of Africa and since Africa had a booming population of people, Africans became the people they predominantly enslaved (Guild).Thus, racial slavery was started. Blacks came to be viewed as lower than human, and this view spread to all the nations which came to produce plantations in America. Millions of blacks were stack to plantations for sugar, spices, tobacco, coffee, etc. during the span of the Renaissance (Hornsby). Industrial Revolution Slavery went through many changes during the course of the Industrial Revolution. At the beginning of the Industrial Revolution, slavery on plantations that had developed in the Renaissance continued to kick upstairs in the Americas.With the success of the plantations in America, what is known as the triangular trade began to form, and this trade majorly affect the worlds economies and prosperity. This system of trade is known as the triangular trade because the directions of travel for the trade were in the sha pe of a trianglefrom Europe to Africa to the Americas and back to Europe. Items such as weapons, liquor, jewelry, and products made from cotton fiber were interpreted to Africa from Europe and traded for slaves. These were loaded on ships and taken to the Americas. Conditions in the ships were horrible.Thousands of slaves were chained in very tight spaces in the ships. Disease permeated the hold where slaves were kept. Slaves laid in their own excrement and urine, and were fed barely anything. Many slaves died or committed suicidean average of 16% of slaves. When the horrible trip was over, the remaining slaves were aucti stard and sold in slave markets to plantation owners in the Americas. The products made in the plantations, such as tobacco, coffee, sugar, spices, and molasses which could be made into rum were and so shipped to Europe, completing the trade system.The British were the primary traders in this system, but other nations participated (Gascoigne). Slavery greatly aff ected the Industrial Revolution. It made it possible to create and grow products in a shorter period of time and for slight money. All the master had to do was to provide food, which he have very little of, so slaves provided very cheap labor. In the case of America, slaves operated the new inventions such as the cotton gin to make cotton products easier. This greatly affected the economy of America. The prosperity in the southwestward boomed as agriculture continued to examine success.This cotton industry and therefore the textile industrial majorly drove the Industrial Revolution in America. It became the primary export and cash crop. Hundreds of thousands of slaves were imported until 1808, when the American slave trade was banned. liquid, hundreds of thousands of slaves were moved across America to the South and West to work on cotton plantations. These plantations and slavery in general brought in a capacious hit for the American people. A similarity between slavery in th e Renaissance and the Industrial Revolution can be seen hereboth used slavery as a catalyst for economies (Africans..). But a difference is that most slaves in the Renaissance were domestic slaves in homes and were considered part of the family (Hooker). However, most slaves in the Industrial Revolution were plantation slaves and were considered less than human and were subjected to incredibly harsh treatment by their masters. However, tightlipped the Industrial Revolution, there was more of an awareness of the brutalities of slavery and more of a movement to stop it than the Renaissance. The terminal time period that will be discussed in this essay is the World Wars from 1914 to 1945. World WarsForms of slavery used during World Wars I and II from 1914 to 1945 were very different from slavery before it and slavery subsequently it. The wars during this period of history had a enormous impact on all aspects of society, and so the status of slavery and the motivation for slavery w as largely based on the huge wars taking place. During World War I and the time after it before World War II, outright slave traffic continued to be curbed in the areas of the world still practicing slavery. The slave trade still continued underground between countries in east Africa, especially Ethiopia, and the Middle East, especially Arabia.Throughout this period before World War II, there were outrages intimately revealed underground slave trades with enslaved Africans in Liberia and the Congo, and enslaved Native Americans in northern Peru (Slavery). Joseph Stalin was the dictator of the Soviet legal jointure from 1927 to 1953. During his regime, zillions of people were forced to work in labor camps. This was in accordance with the USSRs Labor Code, which say that all citizens must labor for the government. Prisoners, enemies of the state, and other convicts were sent to do hard manual labor in Siberia during this time.Citizens were accused of being enemies of the governme nt and sent to work without a trial and without much grounds at all. Like in the Renaissance and Industrial Revolution, Stalin used his massive free labor force to have up the Soviet Unions economy and to industrialize the nation. Labor projects included building roads and railroads, building houses and power plants, mining, cutting trees, working in fields, etc. The workers were given nothing but food. hotshot third of all the workers died from the poor environment in which they worked and from starvation and the cold. They were brutally treated on inequitable bases.Therefore, this corrective labor, as it was called, is really slavery at its core. World War II was the instigation of several(prenominal) other types of slavery, also, such as POW slavery, Holocaust slavery, and sexual slavery. Nazi Germany captured enemy civilians and soldiers and brutally enslaved them to modify the gaps in the workforce. Much of the weaponry made by the Germans during World War II was made by sl aves. One manufacturing company alone Kruppheld 100,000 slaves by the end of the war. Many of these slaves died from exhaustion, starvation, and lack of basic necessities.They were kept in stables like livestock. Those that didnt die were forced to work in German factories and farms. In 1944, Germany held 9. 5 million slaves7 million civilians and 2. 5 million captured soldiers. Russian women that the Germans captured were held as domestic slaves, and Russian adolescents that the Germans captured were apprenticed to German businessmen. Not only were the Germans notorious for their brutal system of slavery for prisoners of war, but level worse, they enslaved innocent Jews and other undesirable people during the Holocaust.As a method of exterminating them, these people were sent to labor camps where they were treated even worse than the prisoners of war. Children from 6-years-old up were forced to work in these camps. Slaves mined, built weapons, sewed, etc. Slaves there were driven to work too hard in tight spaces with the poorest of living conditions. They had poor and meager food rations and a shortage of shelter and clothing. Loads of people died from diseases such as tuberculosis, from being overworked, from the cold, and from starvation.Their corpses were systematically burned in huge crematoriums (Sylvester everything above). The fact that there were scandals closely slavery and labor camps during the time period of the World Wars indicates a similarity and difference between this time period and the Renaissance/ Industrial Revolution. A similarity is that all three time periods had some forms of slavery to enhance nations economies and extract resources. But a difference is that slavery in the World Wars was looked down upon and was underground, whereas it was not in the Renaissance.But there lies a similarity between the World Wars and the Industrial Revolution, in that in both, measures were enacted to end slavery and the slave trade. However, Wor ld War II had labor camps for prisoners of war and specific races, which had never been done before. It also had sexual slavery, which though it had been practiced before, never to the result it was carried out in World War II. Some captured slaves in the World Wars were used as domestic slaves, as they were in the Renaissance. But in the World Wars, there was not the worldwide slave trade there was in the Renaissance and the beginning of the Industrial Revolution.Part 222 Introduction The 18th century position poet William Cowpers poem, Pity for Poor Africans, accurately portrays the worlds mindset throughout history about slavery. A line from that poem reads, I pity them slaves greatly, but I must be mum, for how could we do without sugar and rum? This sums up much of the worlds motivation for millennia for slavery. Throughout history, slavery has been a way to easily derive resources and produce goods. It has played a very prominent role in shaping the worlds societies and eco nomies.Though it may have struck a chord with peoples consciences, the world did not know how else to get luxuries and how to live without them, and so the world allowed this horrific practice to go on. This essay details more of how slavery was used as an economic stimulus, how the world finally took action against it, and what forms of it still were used after this action took place. Across three time periods in particular, slavery throughout the world has notable similarities and differences in areas such as the status of slavery, the way slavery influenced society, and the motivation for a civilization to practice slavery.These time periods are the Renaissance (1300-1650), the Industrial Revolution (1700-1900), and World Wars I and II (1914-1945). Conclusion As one can clearly see, slavery has been a major factor in affecting and molding the worlds economies and societies throughout all of history. It has gone through major changes, affecting the world as a whole, especially in three time periods, namely, the Renaissance, the Industrial Revolution, and World Wars I and II. Throughout all three and under many names, it was used as cheap labor to easily produce goods and advance civilizations economies.This slavery did, and it played a massive role in getting the world to where it is today. Without slavery, America might not have been industrialized or industrialized as quickly. Without slavery, we would not have the manufactured goods we have today. However, I am by no means condoning slavery if slavery had not been practiced, millions of innocent, beautiful people would have lived their lives in freedom and would not have been torn away from their homeland, families, and livelihood to go labor without profit for people who abused and beat them.The Civil War would have been largely prevented if it werent for slavery. Though slavery was mostly domestic in the Renaissance, this does not make it any better. Also, the plantation slave emerged in that time perio d, and the triangular trade between Europe, Africa, and the Americas continued well into the Industrial Revolution. Men achieved luxury through the pain and misery of others. Thankfully, mankind realized, though later than it should have been, how deplorable this system was. Finally, they put an end to it through abolitionist movements that spread throughout the world at the end of the Industrial Revolution.Yet, slavery continued in several other forms into the 20th century. Throughout the time period of the World Wars, labor camps emerged. Though these were seen as punishment for criminals and war prisoners, they were slavery at root, used to industrialize and make transportation routes, weaponry, etc. These labor camps were even used against innocent Jews and other undesirables during the Holocaust. Unbeknownst to the world for a time, even outright and brutal slavery was still used as exemplified by King Leopold of Belgium.Sexual slavery is another much overlooked form of slaver y that had been carried out through past time periods like the Renaissance and Industrial Revolution but that was executed en masse by the Japanese during World War II. Still today, the pernicious act of slavery continues to be practiced, though concealed to the world, in underdeveloped countries of the world. Let us hope that mankinds conscience continues to overshadow its greed and that slavery continues to be fought until it is completely wiped out the whole world over.

Saturday, April 13, 2019

Beowulf the Archetypical Hero Essay Example for Free

Beowulf the prototypic Hero EssayAn type as defined by Carl Jung is a universal and innate prototype of behaviors that fit a person or character and define their characteristics and actions. The ace is a popular figure in many stories and is a well-defined pilot burner. For example the classic or mythical hoagie equivalent King Arthur, is one who has a mysterious birth of royal lineage, is spirited away as a child, guided on a journey to discover his past, prove his courage, win the princess and become king. Later this archetype loses favor, kingdom and his animation but his accomplishments form the foundations for the future.A nonher is the tragic hero who struggles against a fate predetermined by the gods and in the long run dies frustrated and unfulfilled. Beowulf represents yet another hero archetype, the Germanic hero. The Germanic hero archetype is defined by his wide speciality and intelligence and similar to the mythic hero, is a great warrior pass on to fa ce overwhelming odds and to fight to the close for the honor and safety of his people. Unlike the Mythic hero the struggles are less motivated by individualism and rather driven by a great sense of honor never to be exterminateed by selfish activities.Fin every last(predicate)y the archetypical Germanic hero must also exercise humility and restraint. Like all other heros this archetype also dies and with death comes destruction. The story of Beowulfs life demonstrates the building of his character into the archetypical Germanic hero. The story dejects with Beowulf on an epic quest where he go away define himself as a coercive and courageous warrior and also one of great honor. When Beowulf arrives at Heorot he meets Hrothgar the ruler of the kingdom and immediately states that he has come to defeat Gr destroyel who has been terrorizing the land for twelve years.Consistent with the archetype of the Germanic hero we are introduced to the acquaintance of Beowulfs great strength. As Hrothgar proclaims Beowulfs merits, he states that he has heard of his awesome strength and declares a thane with the strength of thirty in the grip of each hand. (380-381) The reader is then given the knowledge that the quest is not simply designed to prove Beowulfs great strength and courage but rather to define him as an honorable man not motivated by the selfish desire, but rather a great desire to act honorably.This is demonstrated by Hrothgar recounting his memory of him as a young son with his father. The story then departs and tells of how Beowulfs father had killed Heatholaf a member of the Wulfing tribe. Hrothgar had ended what could suck up been a bloody dispute by giving shelter to the Wulfings with the result that Beowulfs father swore allegiance to Hrothgar. Through this lens we understand the Beowulf is not simply here to slay a monster but that there is even deeper meaning to this quest, he his here for the honor of his family, to repay a debt and to honor th e allegiance sworn to Hrothgar by his father.Beowulfs stretch in Heorot also demonstrates Beowulfs intelligence and self-confidence when his courage and honor are questioned by Unferth who accuses him of losing a swimming race with Breca. Beowulf defends himself by recanting his own side of the story boasting that he was drug downhearted into the sea by a sea monster which he killed and then killed eight others. Even though this is a boast, Beowulf is able to convey the idea that the competition between he and Breca is not one ground on personal vanity but rather a respectful match between friends.Beowulf ultimately puts Unferth in his place and defends his honor by telling him that he (Unferth) was a killer of his brothers, and could not feature battled the sea monsters because he could not even defeat a single monster such as Grendel. You killed your own kith and kin, so for all your cleverness and quick tongue, you will suffer damnation in the depths of hell. The circumstance is, Unferth, if you were truly as keen or courageous as you claim to be Grendel would never have got away with such unchecked atrocity, attacks on your king,havoc in Heorot and horrors everywhere. (587-594) This shifting of the focus from being impeach of defeat to the public reclaiming of his heroic attitude while stopping Unferth without further argument defines Beowulfs intelligence and secures his status and heroic reputation with the Danes. The ensuing battle between Beowulf and Grendel further defines this heroic archetype by defining Beowulfs prowess as a warrior and his immense strength. As the battle commences the reader is shown a mighty and mightily monster that not even Beowulfs men could defeat.Beowulf meets the enemy on equal terms, unclad with armor and with no weapon but brute force. Beowulf quickly dismembers Grendel and the monster runs from the Mead Hall to its death. This demonstration of Beowulfs super human strength, high spirits and warrior powers defin es this hero as a godlike figure that is immensely powerful. In the morning when the Danes return and begin to celebrate, Beowulf shows the humility and restraint that is characteristic of this archetype by stating that Nevertheless,/ if you could have seen the monster himself/ where he lay beaten, I would have been better pleased.He does not boast of his accomplishments nor does he exercise selfish desire for treasure or power. Even though this battle has defined Beowulf as a mighty and godlike warrior he never attempts to act in anyway to usurp the authority, leadership or power of Hrothgar even though he was not strong enough to defeat Grendel and could easily have tried to take the weed. Although Beowulf has defeated the adversary that he came to kill, Grendels mother is still terrorizing the kingdom, in seek of revenge for her sons death. subsequently Grendels mother returns to the residence and retrieves his arm and claw, Beowulf is offered more treasure and fame to kill Gr endels mother. Beowulf could leave and return to Getland having satisfied the debt owed to his father but or else demonstrates devotion to Hrothgar and agrees to battle Grendels mother. The unfaltering courage of the hero is demonstrated by his facing of evil in the dismal wood (1414) and ultimately his plunge into the bottomless lake to battle Grendels mother. After an epic battle Beowulf returns to Heorot with Grendels head.To fatten up the picture of the hero and end the story of the early life of Beowulf, Hrothgar praises Beowulf after his victory but cautions him on the evils of pride by using the example of a king named Heremod who was not generous and allowed arrogance to destroy him. Taking this to heart Beowulf symbolically casts off arrogance the following day by returning the hilt of a sword given him by Unferth who had initially challenged Beowulf upon his arrival to Heorot. The middle part of Beowulfs life deepens the sense of Beowulf as the Germanic hero.He remains l oyal while keeping his ambition in check and go on to be virtuous in all of his activities. Hygelac is shortly after killed in battle and Beowulf is given the fortune to take the throne from Heardred as he was viewed as weak Both owned land by birth in that country, ancestral grounds but the greater right and sway were inherited by the higher born. (2197-2199). But Beowulf declines opting instead to faithfully follow and support Heardred. At some point Heardred is killed and Beowulf assumes the throne legitimately and with honor.He then rules for fifty years during which Beowulf bore himself with valor he was formidable in battle yet behaved with honour and took no advantage(2177-2179). He ruled it well for fifty winters, grew old and brisk as warden of the land (2108-2110). Beowulf has taken to heart the earlier words of Hrothgar and not allowed pride to destroy him thereof he has assumed nearly all living aspects of the Germanic hero archetype. The last phase of Beowulfs life completes the final aspects of the Germanic hero.Near the end of Beowulfs life a dragon is awakened and is terrorizing his kingdom. After the deaths of many of his men he is confronted with a decision as to whether or not he should vent a brigade of men to try to stop the dragon or face it himself. Although old and maturement weak, in an act of selfless courage to save his kingdom and prove his honor once again, he decides to face the dragon. With the help of his loyal thane Wiglaf, the dragon is defeated but Beowulf is mortally wounded and approaching the end of his life.The final characteristic of the Germanic hero, death and destruction, is symbolized by the destruction to Beowulfs land wrought by the dragon and the encroaching armies of surrounding nations. Without the hero all that has been gained is lost and destroyed by old enemies that will bring further destruction and loss to what the hero had created, Now war is looming/ over our nation, soon it will be known/ to Franks and Frisians, far and wide, / that the king is gone. (2911-2914).As Beowulf dies what he has created is destroyed and the picture of the Germanic hero is complete. According to Carl Jung the archetype resides in the unconscious mind as a pattern or image. The instauration of such a form can only be made visible by purpose the pattern in images, art religions or myths. The tale of Beowulf clearly illustrates the archetypal pattern of the Germanic hero. As the story develops the reader sees Beowulf fully develop the characteristics of the Germanic hero.Beowulf begins his life obscurely but matures to be the strongest and bravest of all great warriors, never willing to back down from a battle and always motivated by honor and the need to protect his people. He becomes a great and fair king who is respected by all and treats everyone fairly and with kindness. Ultimately Beowulf faces the final assault on his people and although he triumphs his life is forfeit. With his death comes t he end of the heros journey and fulfills the Germanic hero archetype.

Thursday, April 11, 2019

Looking to the future Essay Example for Free

Looking to the future stressThe purpose of this assignment is to identify and describe my personal, professional and academic goal, apply the Smart Goal mould and explain each component, create how I will predict success in achieving my goals based on my outgoing positive experiences, and my personality as it relates to being an online student. Obtaining my BA in Complimentary and Alternate wellness while, attending Ashford University online will most definitely help with achieving my long-term academic, personal and professional goals.My Goals and trendy Goals Creating a game plan for success can be challenging, however after evaluating my future, building on past positive experiences, I need to determine what I need, to reach my long-term goal which is to become a Registered Dietician by the age of 48. By starting with my BA in Complimentary and Alternate health I can achieve my short-term goal. This is a four year degree program that requires one hundred twenty credits to complete the Degree program.In the past, I attended school while being a full time mom and employee. I worked long hours and attend school at night I was able to complete college with an Associate Degree in Business Office Technology. This is an example of setting SMART goals. After completing my degree program online at Ashford University I plan to continue with online classes at auburn University. My long-term goal is to achieve my Master of Science with an emphasis in Nutrition Science.These goals will demand hard work and commitment but they are realistic as well as achievable. right and Countering Challenges Accomplishing these goals will take accountability, which starts with me. I am responsible for my success so I must rent a plan that includes overcoming obstacles that might have a negative impact on me being triple-crown in school, I must set expectations for myself and meet them.

Wednesday, April 10, 2019

Pepsi Next Dancing Baby Essay Example for Free

Pepsi adjacent Dancing Baby EssayThere are several divergent types of advertize in the world today, same newspaper ads and magazine ads. Then there are mercenarys, they can be very manipulative in persuading specific auditions to buy their products. In the Pepsi Next Dancing Baby commercial, they employ what is called a trick image. It is the funniest part of the commercial and is what births it so appeal. This trick image is the baby in the back up ground dancing and doing tricks it is very shopping center catching and hilarious in my opinion. This commercial uses different types of appeals to make it more interesting. The husband and married woman mention some of the statistics some the product to help erect Pepsi Next. The gull audience is parents of children six months to unmatchable year of age and new mothers arduous to drift off weight. This commercial affects me positively because it is funny and the statistics are true. In the Pepsi Next Dancing Baby com mercial, the scene is set in what looks to be a small flatcar. The apartment has an open floor plan, and the commercial is set mainly in the living(a) room and kitchen area.The first shot is in the living room area of the mother and her young child, about six months to one year old. The mother is talking to the baby and taking pictures of him. Then the beat enters the apartment with three twelve packs of Pepsi Next and one can tucked under his chin as he walks to the counter to set them down. The man seems very enthusiastic about the product as he enounces his wife that he bought Pepsi Next. He proceeds to tell her that it has sixty percent slight sugar and that it taste like real dope. She does not believe that it taste like real cola if it has sixty percent less sugar.So she tries the Pepsi Next and is so mesmerized by it taste of real cola that neither her nor the father of the baby realize that the baby is dancing and doing the worm in the background. This is a trick image in the commercial because everyone knows that a baby is not capable of doing all these things. This trick image is what makes this advertisement so interesting and humorous to most people. There are a number of things that contribute to making Pepsi Next appealing in the commercial. There are the predominant change in the room, which are orange, blue, and red.Other than the colors and the dancing baby, there are also the facts that are mentioned in the commercial by the mother and father. They tell us that the new Pepsi Next has sixty percent less sugar and that is still has that real cola taste. Toward the end of the commercial these words are also shown for us to read. The phrase Drink it to believe it, this infers that the looker must try the product to believe that it does taste like real cola even though it has sixty percent less sugar. In this commercial they use different types of appeals.One of the appeals used is humor. In the commercial this appeal is the dancing baby i n the back ground it catches the viewers attention. The guerilla appeal used is exaggeration, which is the baby unrealistically dancing in the back ground in the advertisement. terzetto is brand appeal n this commercial they use the Pepsi Next colors as predominant colors and close ups on the twelve packs of Pepsi Next to make a brand statement. The fourth one is the contribute on words/words appeal, they use a catchy phrase to convey a nitty-gritty like in this commercial Drink it to believe it.Last but not least is statistics, in this advertisement they use statistics, like sixty percent less sugar, to show the aspects of the product. These appeals all help to leaven the product being sold, because the viewers learn the facts about Pepsi Next and enjoy a well-behaved laugh. This commercial is targeted toward two audiences. One is parents of children six months of age to one year old. I believe this audience is targeted because of the fact that the commercial revolves around the baby and the Pepsi Next.I think that parents of young children would be more given over to buy this product because of the dancing baby. The second is new mothers trying to lose weight. This is because of the facts that are mentioned in the commercial. It mentions many times that it has sixty percent less sugar and that it taste like real cola. New mothers trying to lose weight would be interested in this product because they can still have that dandy taste but with less sugar, and that willing help them to lose weight.This advertisement affects me positively because I am one of the targeted audiences. I say this because I am a mother of young children and I will soon be a new mother again and will be trying to lose weight after she arrives. There are many different types of advertisements in the world today. Commercials are one of the most manipulative ways to advertise because commercials appeal to the viewers in a totally different way, other than just reading or looking at a picture. In the Pepsi Next commercial Dancing Baby they use a trick image.This trick image is what makes the commercial so appealing to its specific audience. The trick image is the baby in the back ground dancing around, it is very eye catching and hilarious. They mention some of the statistics about the product and use many different appeals to help enhance their product, Pepsi Next. The target audience is parents of children six months to one year of age and new mothers trying to lose weight. This commercial affects me positively because it is funny and the statistics are true.

Monday, April 8, 2019

How My Brother Leon Brough Home a Wife Essay Example for Free

How My pal Leon Brough Home a Wife EssayBaldo and his brother Leon waiting for the arrival of their visitor riding the carretella. beholding his brothers wife, Baldo was easily taken away by the beauty of Maria. Baldo describe Maria as lovely girl, tall, have a long nails and fragrant same a morning when papayas are in bloom. When they got home, Leon asks her mother quickly if where is their father. The father calls Baldo to ask some question when they went home. Baldo tell everything.Conclusion The story How _My brother Leon Brought Home A Wife, _is the common story of some people when they get living and find their independency to living. Somehow, the story can tell that it is from the true story or a non-fiction. It tells the differences of two places, the Barrio Nagrebcan of Bauang La centre and Manila, the province and the city. In City theres people noises, polluted surrounding, many houses and cars while in the province youve only seen some houses and wide fields.The differences also on the traditional names and modern ones like Maria can be Mayang or Maring. In characters, Baldo was amazed to the beauty of Maria, and felt some resent to his brother to have her. He describes Maria like as the most beautiful woman he met. But hes think also if what his father feels when he see Maria. Leon, feels like homey and confidence on what will be the reaction of his father. He told to maria the gis father is an OGRE. The word ogre is a symbolism. It symbolizes what Marias thoughts to Leons father.